External feature
Menu: Edit trade / External feature
Description
When you trade traffic, it should be in your best interest to send your trades as much Unique
traffic as possible, because it is much more productive than Raw
traffic. Higher percent of Unique
traffic sent to your trades, will result in higher External productivity.
Although your out.php
will NOT send the same visitor to the same trade twice, that alone doesn't guarantee that all traffic you send to your trades will be tracked as Unique
. The reason is quite obvious. Part of the traffic you send to your trades, has already visited these trades earlier the same day, but your trade script just didn't know that.
It would be nice, if visitors referred by your trades, could tell your tracking system, which trades they have already visited that day. It would also be nice, if visitors you send to your trades, could tell them which trades they have already visited. The good news is, all this is already possible with the “External feature”.
Visited trades feature can be enabled/disabled
for each individual trade. It is recommended to enable it for all trades that are using trade scripts compatible with this feature. You should disable
it for all other trades, to prevent passing over “External feature” parameter, which some webmasters might find disturbing, specially because there is no benefit for them.
How does it work
out.php
module passes “External feature” parameter to your trades and your trades pass “External feature” parameter to you.
Example:
Visitor X
produced 3
Clk T (trade clicks) on your site. He was sent to the following trades: tradea.com
, tradeb.com
, tradec.com
. When he produced one more Clk T, he was sent to tradex.com
. This trade has “External feature” enabled. Return URL for tradex.com
is http://www.tradex.com/
. Visited trades parameter is added at the end of the Return URL, like this:
http://www.tradex.com/?x=1243.1245.6543
Each 4-digit number represents one visited trade: 1243
(tradea.com), 1245
(tradeb.com), 6543
(tradec.com). Based on this parameter, incoming tracking system on tradex.com
can read which trades this visitor has already visited. If any of the visited trades are found in the database, they will be excluded from outgoing list for this visitor.
How to efficiently control it
Navigate to the Overview menu and open Interface manager. Enable External feature
paramater in the “Main” section of parameters of the Edit interface window.
In the “External feature” column (Main section) you can see which trades have this feature enabled. You can enable/disable
visited trades feature for individual trades directly from this column. Simply click on the respective table cell for Quick edit form to appear. Alternatively, you can enable/disable
it from the “Edit trade” window / Advanced accordion.
If you would like to modify “External feature” parameter for multiple trades at the same time, use Mass edit.